Skip to Content

UK marketing agency Jaywing plc expands its Australian operation with acquisition of Sydney search agency Digital Massive.

The author


UK AIM listed agency Jaywing, a specialist in search, data science, creative and technology, has today announced the expansion of its Australian operations with the acquisition of Sydney-based search agency Digital Massive. 

The company already has a presence in Australia, Epiphany Digital, and the move signals Jaywing’s intent and belief in the strength of the Australian market.  The Digital Massive acquisition fast-tracks its Australian growth.

The addition of Digital Massive brings a number of blue chip, international clients including, Wedgwood, Waterford Crystal, Royal Doulton, Century 21 and Amber Tiles, adding to an existing portfolio including Budget Direct, Virgin Holidays and Pandora. In the UK, Jaywing works with a number of leading, global companies including Castrol, HSBC, Sky, Pepsico and Merlin Entertainments.

Rob Shaw, CEO Jaywing UK & Australia, said, “Digital Massive is an exciting and fast growing company that has seen exceptional results since its launch in 2012.  In 2014, we acquired UK and Australia agency Epiphany, which has been a huge success both commercially and culturally.  It was a move we felt sure we could repeat and we’re delighted to have found that and more in Digital Massive.”

Chris Pittham, Director, Digital Massive, added, “We’re thrilled to have become part of the Jaywing family.  We knew as soon as we met that we got on brilliantly and have developed a strong relationship with the senior team throughout the purchase process.  Jaywing has so much to offer both to us and our clients.” 

Tom Geekie, Director, Digital Massive, continued, “Our clients will be able to benefit from a huge range of expanded marketing expertise, including Jaywing’s impressive creative and data science credentials.  We will benefit from Jaywing’s considerable business expertise and its depth in the field of search and marketing generally.  The team can’t wait to get stuck in to a new chapter.”

Shaw concluded, “Tom and Chris are hugely entrepreneurial and full of energy. They are exceptional leaders of their business, with a highly qualified team delivering fantastic results.  We look forward to a prosperous and enjoyable shared future.”

Digital Massive and Epiphany Digital’s operations will merge with immediate effect with further brand development over the next few months.